007: How To Manage Bids In AdWords

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Episode description: 
On today's episode of the Paid Search Podcast Chris and Jason cover how to manage bids in Google AdWords. They also go over a very important but under-utilized data metric called Search Impression Share and how it influences their bidding strategies. Please share the show on social media and send us your questions at paidsearchpodcast.com! And don't forget to check out the "After Hours" show on YouTube.

Buying information: 
After you purchase this episode and checkout you will be able to download the episode file, and you will also receive an email with the download link too.