072: How to Run Gmail Ads In Google AdWords

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Episode description: 
Hi everyone and welcome back to another week of the Paid Search Podcast, our weekly podcast about all things Google AdWords. This week we talk about Gmail ads. We cover Gmail ad targeting options, tips on when to use Gmail ads, and we break down numbers from a recent Gmail ad campaign that Jason ran. We hope you enjoy the episode, and we'd love to hear your feedback. Have you ever run Gmail ads? What was your results and performance like?

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